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How it works

From snap to scheduled.

Seven steps, most of them one tap.

  1. Snap and style

    Step 1

    Take or pick a photo

    Shoot the product where it sits, or choose one from your camera roll. Add it to your Shelf if you want to reuse it.

    An Ember & Fern cedar candle on a boutique checkout counterMy photo
  2. Step 2

    Choose a style

    Pick Studio, Lifestyle, Premium shelf or Seasonal. The scenes are made for your type of shop.

    • The same candle on a stone plinth against a terracotta wallStudio
    • The same honey on a sunny breakfast table with toastLifestyle
    • The same wine under a spotlight on a dark wood shelfPremium shelf
    • The same box on a festive table with pine and giftsSeasonal
  3. Step 3

    Make the post, the Story, or both

    Tick what you want. Each image costs 1 credit. If an image can't be made, it costs nothing.

  4. Fix and caption

    Step 4

    Fix it or redo it

    Brighter, cleaner background, or a fresh take: 1 credit each. Compare with your own photo any time.

  5. Step 5

    Rewrite the caption

    Not your voice? Rewrite it. Rewrites are free. Add hashtags and a location in one place.

  6. Post

    Step 6

    Post now or schedule

    Post now, or pick a day and time. Post and Schedule switch on once your image is ready. A quick note reminds you to check the label, price and caption first.

  7. Step 7

    See it go live

    ShelfSocial confirms when it's published. If a post doesn't go out, you'll see it in your Calendar and can try again.

Illustrative examples. Your results depend on your photo; the label stays as photographed.

Use cases

Five ways shops use it

  1. Quick photo to finished post

    Snap it, pick a look, post it.

    See how

  2. New arrivals and back in stock

    Make the post from your Shelf the day it lands.

    See how

  3. A whole campaign in one sitting

    Plan a week to a month of posts at once.

    See how

  4. Holidays and opening hours

    Confirm your hours and get the post and the Story reminder.

    See how

  5. Keep the feed going all year with ready-made looks

    Product spotlights, seasonal greetings, new-arrival posts.

    See how

Then keep going

One photo is a start. Two more things keep you posting.

The trial is 3 days with 10 image credits. See pricing.

Your shelf, posted.

Start with one photo. The trial gives you 10 image credits.

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Add a card to start your 3-day trial · 10 image credits · Caption rewrites are free

Posted.