Guides
Instagram, made simple for shops.
Short, practical guides for keeping your shop's Instagram going between customers.
Guide · Product photosHow to take product photos for Instagram with your phoneFive phone rules, and how one quick snap becomes a styled post and Story.
Guide · Post ideas52 Instagram post ideas for independent shopsOne idea a week for a whole year, tagged by kind of shop.
Guide · Holiday calendarHoliday Instagram calendar for independent shops, November 2026 to October 2027Every US and Canadian retail date for the next 12 months, with what to post and when.- Guide · Connect InstagramHow to connect Instagram to ShelfSocialCheck your account is Business, connect in a minute, and see exactly what Instagram will ask.
Use case · New arrivals and restocksNew arrivals and back-in-stock posts, the day they landSave a product once, then post it as new or back in stock in a few taps.
Use case · Holiday hoursHow to post your holiday hours on InstagramWhat to put in an hours post, when to post it, and how the app drafts it.
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